ASM Global Partners With Nashville Superspeedway To Host Concerts And Festivals At Motor Racing Venue
LOS ANGELES, October 06, 2021– (BUSINESS WIRE) – ASM Global, the world’s leading producer of entertainment experiences, and Nashville Superspeedway, Music City’s headquarters for racing and live entertainment, have teamed up to bring world-class content to the Middle Tennessee and the area. It will be the first motor racing site in ASM’s vast global network.
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(Photo: ASM Global / Nashville Superspeedway)
ASM will use its vast experience in creating and delivering live sports and music experiences, including concerts, lifestyle festivals, and drive-through and walking exhibitions in the expansive highway complex. Nashville Superspeedway currently hosts events in NASCAR’s top three series: the NASCAR Cup Series, the NASCAR Xfinity Series and the NASCAR Camping World Truck Series. The non-exclusive agreement began on September 28, 2021.
“As the world’s leading provider of live event experiences, ASM Global is uniquely positioned to provide world-class entertainment opportunities for music and sports fans in Middle Tennessee and throughout the region,” said Chuck Steedman, ASM Global Executive Vice President for Strategy and Development. “We are extremely happy to be working with Erik Moses and the Nashville Superspeedway team and to have the Superspeedway as our premier motor racing venue. The team is very active in the desire to bring a multitude of events to the Superspeedway. “
“We are delighted to partner with a global industry leader like ASM Global to continue the work we started a year ago to reopen, revitalize and reposition the Nashville Superspeedway as a beloved race track on the NASCAR circuit and a premier venue in Middle Tennessee for a diverse assortment of live events, ”said Erik Moses, president of Nashville Superspeedway. “The enthusiastic response to our first three-headed NASCAR racing weekend, including the inaugural Ally 400 NASCAR Cup Series sold-out race on Father’s Day 2021, and the support we have seen for other events held here last year have bolstered our confidence in our ability to organize, attract and host high quality sporting and entertainment events at the Nashville Superspeedway. We look forward to working with ASM Global to provide exciting entertainment for residents, visitors and guests of Middle Tennessee. “
About ASM Global
ASM Global is the world’s leading producer of entertainment experiences. It is the global leader in venue and event strategy and management, delivering locally tailored solutions and cutting edge technologies to deliver optimal results for venue owners. The company’s elite network of venues spans five continents with a portfolio of more than 300 of the world’s most prestigious arenas, stadiums, convention and exhibition centers, and performing arts venues.
About Dover Motorsports Inc.
Dover Motorsports Inc. (NYSE: DVD) is a promoter of NASCAR sanctioned powersports events whose subsidiaries own and operate the Nashville Superspeedway in Lebanon, Tennessee, and Dover International Speedway in Dover, Delaware. The company also hosts the Firefly Music Festival, produced by AEG Presents. For more information, visit DoverMotorsports.com.
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breakwhitelight (for ASM Global)